Together with Travel Singularity we have just published the new report, “The Current State of Technology in Hotels and The Way Forward.” The report covers a wide array of topics particularly relevant to hotels and hospitality businesses that are planning their way forward post-COVID-19.
Get the report here.
The report includes analyses of cloud migration, messaging, speed of tech adoption, which tech will be prioritized, innovation trends, and more.
Among other interesting findings, the report found that by the end of 2023, the majority of hotel tech infrastructures will be completely deployed to the cloud, even though a percentage of properties still rely entirely on legacy systems.
One-third of respondents to the survey said that most of their tech would be cloud-based, while almost one-third said that their tech would be entirely cloud-based.
When asked, “Where do you see your organization’s IT environment two years from now?”
The report also found that many hotels are ready to embrace technology as an empowering tool that enables them to do more and provide a better guest experience. Hoteliers generally see technology as an enhancement – rather than a replacement – for their staff. While budgets are generally reduced this year, hotels are still willing to innovate when it comes to technology adoption.
Though the COVID-19 pandemic fast tracked the adoption of touchless technology, it will likely become the norm industry-wide. More than half of respondents are looking to digitize their check-in and check-out processes. When asked, “Which aspects of the guest journey are you looking to digitize in 2021?” 70% of respondents selected “hotel information for the guest” as their first selection and 57% as their second.
That’s just a small glimpse of what the The Current State of Technology in Hotels and The Way Forward report contains. Click below to access the full report.