Strategy
13 posts
Social Media Post Ideas for Hotel Marketing
A strong social media presence can go a long way to attract and persuade travelers to book a stay at your hotel. An astonishing 1.7 billion people worldwide use social networks (Statista.com,)…
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How to Win Your Customers Through Data
Today’s hotel guests have become accustomed to technological conveniences where they expect advanced technology in hotels, comparable or better than home or office experience and want even more. Competition is…
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Solving POS End-of-Life Issues Once and for All
From Point-of-Sale to Point-of-Service At its core, a Point of Sale system (POS system) is simply a system used by companies to process and record transactions and by customers to…
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Translating Big Data into Bigger Guest Value
The hospitality industry is sometimes known for playing catch up with other sectors when it comes to new trends in technology, and none more so than the concept of “Big…
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Which hotel APIs should I be asking vendors about for my hotel?
As seen in our previous article about application program interfaces, or APIs, are the “backbone of any digital network of programs. They are how we connect the various hospitality software, applications, and…
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Fair Share Formula & More: Finding the Right Benchmarking KPI for Hotels
Let me ask you a question: Does achieving a budget mean you are a fantastic hotelier? Or does it just mean that you/ the general manager is skilled at creating achievable budgets?…
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